the team

Founder, Chief Brand Strategist + Creative Visionary

Christine Manlapeg

Christine is passionate about creating unique, compelling and targeted brands. She has 20+ years of experience in advertising and marketing for top advertising and branding agencies in Los Angeles and San Francisco. 

As a former FIDM instructor in Downtown Los Angeles, she educated future entrepreneurs on “The Important Role Branding Plays in Sales and Marketing.” She has worked on recognizable global brands like P&G®, Kimberly-Clarke®, Red Bull®, Sony Entertainment®, Quiksilver® and Disney® along with well-known celebrity brands like Heidi Klum, Cindy Crawford and Courteney Cox. 

During her past roles as Vice President, Brand Consultant and Marketing Director at various companies, she became very interested in understanding the various female consumer mindsets and creating brands that emotionally connect with them at all touch points. In 2006, she started her own company, Brand Texture Inc. that specializes in women lifestyle branding. Since then, Christine and her team has helped numerous start-ups and Fortune 500 companies launch successful brands.

support team

The team is a network of proven and talented designers, creative writers, photographers, researchers, production artists, web developers and social marketers – located in Los Angeles, San Francisco, San Diego and Seattle. Brand Texture staffs as-needed based on our clients’ unique project needs. This allows Brand Texture to be nimble, deliver the very best results, while remaining cost effective for our clients.